Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 · industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
— that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr · 30.0% rate
UberEats $321,011/yr · 30.0% rate
GrubHub $147,353/yr · 30.0% rate
Toast $20,400/yr · 2.6% rate
Square $17,936/yr · 2.9% rate
Clover $8,351/yr · 2.4% rate
The four levers · toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof · last 6810 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$385,063.77
Filtered tolls
$76,177.78
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01002743 | DoorDash | $69.60 | $20.88 | $48.72 | 2026-03-26 21:22:37 |
| TXN-01005218 | UberEats | $75.57 | $22.67 | $52.90 | 2026-03-26 21:19:14 |
| TXN-01008390 | Square | $41.83 | $1.21 | $40.62 | 2026-03-26 21:10:39 |
| TXN-01004997 | UberEats | $52.64 | $15.79 | $36.85 | 2026-03-26 21:09:56 |
| TXN-01005332 | UberEats | $83.40 | $25.02 | $58.38 | 2026-03-26 21:01:51 |
| TXN-01005082 | UberEats | $53.01 | $15.90 | $37.11 | 2026-03-26 20:58:59 |
| TXN-01003160 | DoorDash | $58.94 | $17.68 | $41.26 | 2026-03-26 20:58:00 |
| TXN-01007558 | Toast | $38.82 | $1.01 | $37.81 | 2026-03-26 20:48:27 |
| TXN-01004962 | UberEats | $38.70 | $11.61 | $27.09 | 2026-03-26 20:37:15 |
| TXN-01004772 | UberEats | $36.57 | $10.97 | $25.60 | 2026-03-26 20:36:47 |
| TXN-01009060 | Clover | $70.56 | $1.69 | $68.87 | 2026-03-26 20:36:26 |
| TXN-01006379 | GrubHub | $77.54 | $23.26 | $54.28 | 2026-03-26 20:24:11 |
| TXN-01002696 | DoorDash | $42.74 | $12.82 | $29.92 | 2026-03-26 20:18:14 |
| TXN-01007288 | Toast | $38.78 | $1.01 | $37.77 | 2026-03-26 20:16:17 |
| TXN-01009212 | Clover | $50.65 | $1.22 | $49.43 | 2026-03-26 20:12:41 |
| TXN-01006428 | GrubHub | $72.53 | $21.76 | $50.77 | 2026-03-26 20:09:55 |
| TXN-01002581 | DoorDash | $33.44 | $10.03 | $23.41 | 2026-03-26 20:07:29 |
| TXN-01003010 | DoorDash | $69.52 | $20.86 | $48.66 | 2026-03-26 20:05:07 |
| TXN-01006368 | GrubHub | $35.90 | $10.77 | $25.13 | 2026-03-26 20:03:08 |
| TXN-01008009 | Square | $33.38 | $0.97 | $32.41 | 2026-03-26 20:02:32 |
| TXN-01008262 | Square | $31.51 | $0.91 | $30.60 | 2026-03-26 20:02:02 |
| TXN-01005136 | UberEats | $79.72 | $23.92 | $55.80 | 2026-03-26 20:01:28 |
| TXN-01006071 | GrubHub | $65.59 | $19.68 | $45.91 | 2026-03-26 19:59:26 |
| TXN-01005496 | UberEats | $38.55 | $11.56 | $26.99 | 2026-03-26 19:58:59 |
| TXN-01003543 | DoorDash | $36.93 | $11.08 | $25.85 | 2026-03-26 19:58:23 |