Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 · industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
— that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr · 30.0% rate
UberEats $321,011/yr · 30.0% rate
GrubHub $147,353/yr · 30.0% rate
Toast $20,400/yr · 2.6% rate
Square $17,936/yr · 2.9% rate
Clover $8,351/yr · 2.4% rate
The four levers · toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof · last 6810 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$385,063.77
Filtered tolls
$76,177.78
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01004164 | DoorDash | $43.77 | $13.13 | $30.64 | 2026-03-25 21:46:14 |
| TXN-01004513 | UberEats | $34.44 | $10.33 | $24.11 | 2026-03-25 21:46:00 |
| TXN-01008931 | Clover | $48.87 | $1.17 | $47.70 | 2026-03-25 21:45:05 |
| TXN-01008171 | Square | $34.48 | $1.00 | $33.48 | 2026-03-25 21:44:25 |
| TXN-01003664 | DoorDash | $74.91 | $22.47 | $52.44 | 2026-03-25 21:33:42 |
| TXN-01004078 | DoorDash | $66.71 | $20.01 | $46.70 | 2026-03-25 21:31:56 |
| TXN-01003646 | DoorDash | $78.14 | $23.44 | $54.70 | 2026-03-25 21:31:50 |
| TXN-01005997 | GrubHub | $65.21 | $19.56 | $45.65 | 2026-03-25 21:14:16 |
| TXN-01005208 | UberEats | $57.63 | $17.29 | $40.34 | 2026-03-25 20:51:58 |
| TXN-01003475 | DoorDash | $80.46 | $24.14 | $56.32 | 2026-03-25 20:50:26 |
| TXN-01004333 | DoorDash | $53.24 | $15.97 | $37.27 | 2026-03-25 20:45:28 |
| TXN-01005731 | UberEats | $73.20 | $21.96 | $51.24 | 2026-03-25 20:43:46 |
| TXN-01003479 | DoorDash | $43.84 | $13.15 | $30.69 | 2026-03-25 20:42:24 |
| TXN-01002984 | DoorDash | $68.94 | $20.68 | $48.26 | 2026-03-25 20:41:22 |
| TXN-01008130 | Square | $51.44 | $1.49 | $49.95 | 2026-03-25 20:40:09 |
| TXN-01004203 | DoorDash | $38.03 | $11.41 | $26.62 | 2026-03-25 20:29:00 |
| TXN-01007293 | Toast | $45.05 | $1.17 | $43.88 | 2026-03-25 20:20:49 |
| TXN-01009218 | Clover | $51.20 | $1.23 | $49.97 | 2026-03-25 20:20:43 |
| TXN-01006179 | GrubHub | $39.74 | $11.92 | $27.82 | 2026-03-25 20:14:36 |
| TXN-01004608 | UberEats | $70.35 | $21.10 | $49.25 | 2026-03-25 20:10:09 |
| TXN-01003172 | DoorDash | $57.08 | $17.12 | $39.96 | 2026-03-25 20:03:20 |
| TXN-01007164 | Toast | $39.82 | $1.04 | $38.78 | 2026-03-25 19:59:37 |
| TXN-01006512 | GrubHub | $68.72 | $20.62 | $48.10 | 2026-03-25 19:59:27 |
| TXN-01004296 | DoorDash | $82.33 | $24.70 | $57.63 | 2026-03-25 19:51:49 |
| TXN-01006790 | Toast | $33.52 | $0.87 | $32.65 | 2026-03-25 19:50:21 |