Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 · industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
— that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr · 30.0% rate
UberEats $321,011/yr · 30.0% rate
GrubHub $147,353/yr · 30.0% rate
Toast $20,400/yr · 2.6% rate
Square $17,936/yr · 2.9% rate
Clover $8,351/yr · 2.4% rate
The four levers · toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof · last 6810 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$385,063.77
Filtered tolls
$76,177.78
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01005591 | UberEats | $41.29 | $12.39 | $28.90 | 2026-03-25 08:45:59 |
| TXN-01008187 | Square | $60.94 | $1.77 | $59.17 | 2026-03-25 08:41:40 |
| TXN-01008439 | Square | $68.70 | $1.99 | $66.71 | 2026-03-25 08:35:41 |
| TXN-01007667 | Toast | $64.72 | $1.68 | $63.04 | 2026-03-25 08:21:46 |
| TXN-01005147 | UberEats | $73.82 | $22.15 | $51.67 | 2026-03-25 08:18:20 |
| TXN-01004005 | DoorDash | $44.40 | $13.32 | $31.08 | 2026-03-25 08:04:06 |
| TXN-01005770 | UberEats | $36.23 | $10.87 | $25.36 | 2026-03-25 07:59:37 |
| TXN-01007095 | Toast | $73.50 | $1.91 | $71.59 | 2026-03-25 07:53:54 |
| TXN-01004141 | DoorDash | $48.49 | $14.55 | $33.94 | 2026-03-25 07:33:28 |
| TXN-01009137 | Clover | $61.50 | $1.48 | $60.02 | 2026-03-24 23:59:57 |
| TXN-01005241 | UberEats | $79.04 | $23.71 | $55.33 | 2026-03-24 23:33:06 |
| TXN-01003300 | DoorDash | $53.09 | $15.93 | $37.16 | 2026-03-24 22:57:30 |
| TXN-01002549 | DoorDash | $61.28 | $18.38 | $42.90 | 2026-03-24 22:21:07 |
| TXN-01005811 | UberEats | $41.45 | $12.44 | $29.01 | 2026-03-24 21:51:16 |
| TXN-01002705 | DoorDash | $69.41 | $20.82 | $48.59 | 2026-03-24 21:45:22 |
| TXN-01005546 | UberEats | $33.56 | $10.07 | $23.49 | 2026-03-24 21:38:49 |
| TXN-01004707 | UberEats | $57.00 | $17.10 | $39.90 | 2026-03-24 21:06:38 |
| TXN-01008239 | Square | $44.28 | $1.28 | $43.00 | 2026-03-24 21:01:42 |
| TXN-01004607 | UberEats | $84.91 | $25.47 | $59.44 | 2026-03-24 20:59:03 |
| TXN-01002861 | DoorDash | $59.80 | $17.94 | $41.86 | 2026-03-24 20:57:27 |
| TXN-01006838 | Toast | $62.42 | $1.62 | $60.80 | 2026-03-24 20:53:46 |
| TXN-01007031 | Toast | $44.56 | $1.16 | $43.40 | 2026-03-24 20:51:41 |
| TXN-01004462 | UberEats | $59.69 | $17.91 | $41.78 | 2026-03-24 20:49:37 |
| TXN-01005876 | UberEats | $59.17 | $17.75 | $41.42 | 2026-03-24 20:48:49 |
| TXN-01007360 | Toast | $39.14 | $1.02 | $38.12 | 2026-03-24 20:41:02 |