Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 · industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
— that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr · 30.0% rate
UberEats $321,011/yr · 30.0% rate
GrubHub $147,353/yr · 30.0% rate
Toast $20,400/yr · 2.6% rate
Square $17,936/yr · 2.9% rate
Clover $8,351/yr · 2.4% rate
The four levers · toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof · last 6810 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$385,063.77
Filtered tolls
$76,177.78
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01007834 | Square | $46.22 | $1.34 | $44.88 | 2026-03-27 19:30:17 |
| TXN-01009198 | Clover | $58.37 | $1.40 | $56.97 | 2026-03-27 19:29:50 |
| TXN-01007119 | Toast | $67.67 | $1.76 | $65.91 | 2026-03-27 19:21:13 |
| TXN-01005988 | GrubHub | $77.34 | $23.20 | $54.14 | 2026-03-27 19:16:38 |
| TXN-01008925 | Clover | $32.38 | $0.78 | $31.60 | 2026-03-27 19:13:15 |
| TXN-01006721 | Toast | $57.74 | $1.50 | $56.24 | 2026-03-27 19:05:23 |
| TXN-01008837 | Clover | $53.89 | $1.29 | $52.60 | 2026-03-27 19:04:21 |
| TXN-01007044 | Toast | $76.83 | $2.00 | $74.83 | 2026-03-27 19:04:13 |
| TXN-01002879 | DoorDash | $46.11 | $13.83 | $32.28 | 2026-03-27 18:59:14 |
| TXN-01003625 | DoorDash | $84.95 | $25.48 | $59.47 | 2026-03-27 18:58:31 |
| TXN-01005860 | UberEats | $51.80 | $15.54 | $36.26 | 2026-03-27 18:58:25 |
| TXN-01002575 | DoorDash | $40.40 | $12.12 | $28.28 | 2026-03-27 18:58:05 |
| TXN-01003055 | DoorDash | $32.29 | $9.69 | $22.60 | 2026-03-27 18:58:04 |
| TXN-01003430 | DoorDash | $64.29 | $19.29 | $45.00 | 2026-03-27 18:56:59 |
| TXN-01009241 | Clover | $75.22 | $1.81 | $73.41 | 2026-03-27 18:53:18 |
| TXN-01005578 | UberEats | $79.42 | $23.83 | $55.59 | 2026-03-27 18:52:35 |
| TXN-01007554 | Toast | $30.77 | $0.80 | $29.97 | 2026-03-27 18:37:37 |
| TXN-01005587 | UberEats | $58.42 | $17.53 | $40.89 | 2026-03-27 18:37:23 |
| TXN-01004878 | UberEats | $70.84 | $21.25 | $49.59 | 2026-03-27 18:36:46 |
| TXN-01002741 | DoorDash | $83.79 | $25.14 | $58.65 | 2026-03-27 18:36:45 |
| TXN-01003731 | DoorDash | $68.77 | $20.63 | $48.14 | 2026-03-27 18:36:08 |
| TXN-01003134 | DoorDash | $70.57 | $21.17 | $49.40 | 2026-03-27 18:34:45 |
| TXN-01005460 | UberEats | $34.93 | $10.48 | $24.45 | 2026-03-27 18:33:27 |
| TXN-01006430 | GrubHub | $55.64 | $16.69 | $38.95 | 2026-03-27 18:32:54 |
| TXN-01007649 | Toast | $31.31 | $0.81 | $30.50 | 2026-03-27 18:20:22 |